• Nikki Jones

Hello there, wonderful!


I am so excited to finally be starting this blog to connect more deeply with my clients, friends, and followers. Thank you so much for showing up to read this post. My very first one.

It has been an idea for a long time that, quite honestly, I have been terrified to start.

Being an entrepreneur is a roller coaster ride of fear and self-doubt (combined, of course, with moments of unsurmountable awesomeness). And I have been back and forth on the idea of sharing my personal thoughts, ideas, and general spirited silliness with the world. Seriously, what if no one cares? What if I have nothing significant to say? What makes me so different or special or smart? But then I remember that the whole point of this is that every single human is a magical freaking unicorn, a one-of-a-kind, never to be repeated, spirited bad ass incarnate.

And that includes me.

That includes you.

I completed my formal training studying Creative Photography in 2015 with a camera and tons of passion for imagery, but really no direction. I explored my craft in every different way, working for and with many companies that inspired me to grow and helped me develop my craft. I am grateful to every one of those experiences. But it was in taking the most terrifying move of quitting a good job with steady income to learn what my work was about.

I spent a lot of time examining myself and my art. I read. I worked out. I practiced. I took yoga classes, photography classes, entrepreneurial classes. I studied the thoughts of great minds and deepened my relationship with myself and the universe. I practiced self-care, and self-love. I filled my cup completely so that I had so much more to offer.

And that's when things came together.

I knew my work had to flow much deeper than pictures of things that look good. I needed my work to have feeling, emotion, soul. I needed to fill the little pixels in my camera and on my screen with LOVE!

I learned to use photography to set people free. To redefine how they see themselves and break the restrictions constructed by the media, by society, and within their own images of themselves. I focused on self-care and self-love and creating an experience with heavy emphasis on empowerment. As soon as the session was over, I wanted each client to feel that they could do anything. That they were now fearless.

The objective was to light their souls on fire.


This brand is fully, completely, wholeheartedly about #CONFIDENCE

I would like this blog to be a resource for you, of big and small ways you can feel and look your best so you have the tools to go out into the world and kick ass! I also deeply believe that people who feel good about themselves, are kinder to others. So, maybe if we can all feel really amazing, and love ourselves and our lives, we will have more to give. Talk about a win - win!

Here is what lights me up!

#adventuring #fitness #selflove #wellness #yoga #fashion #abundance #travel #sisterhood

These things have helped contribute to my own self-confidence, and fill my life with joy.

I am excited to share what I know (and continue to learn) on those topics in hopes they may light you up too.

I hope this big, bold, beautiful blog fills your life with a little more joy, laughter, love, and abundance. I hope to elevate your life and light your soul on fire.

I hope that you will be FEARLESS in the pursuit of a life that makes you feel FULLY ALIVE.

Love, Light, & Gratitude,


PS. Here are the selfie-portraits that didn't make the home page. Just for you for being here on day one






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