Broya Bone Broth

I was still in school for photography when my creative partnership with Broya began.

A friend from high school, Broya founder Nima, came to me with his new bone broth business venture. I was dabbling with product photography as I completed my photography schooling and it was an exciting opportunity for us both to collaborate as we built our growing brands.

The first visuals for Broya were very experimental. Me playing with light and food and packaging. I couldn't find those original images to include here, but I assure you they were nothing like the refined commercial work I create today.

Still, Nima and I loved what we were creating together.

A visual identity that was fresh, flavourful, minimal, and product-forward.

We loved leaning heavily into the flavourful ingredients, building clean colour palettes around the packaging, showing movement through pours and steam, and keeping styling focused on what's inside the package.

For years, we maintained this creative style even while both our businesses evolved and grew. The photography got exponentially better, we incorporated stop-motion assets, and Broya became a household name in the wellness industry.

Now you can find Broya, (as well as my images and videos!!), at Well.ca, Farm Boy, and Costco, just to name a few.

Being with Broya from the beginning meant a lot of creative freedom in building the brand world and visual identity. What we built together still sets the tone for the brand identity today.

If this is your vibe, I would love to work with you.

I'm always looking for natural, better-for-you brands to work with. I love when my values aligns with the brands I work with and it's such a dream to help bring their products to life. My greatest gift is being able to help brands I love grow and thrive. When we build strategic brand visuals together, I can help ensure these brands I love are able to get attention, make customers fall in low, grow, and sell their products for many many years to come!